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In this issue… -- From the desk of Chris Moore Air-conditioned greetings from
your friends at Zeroed-In Technologies! Get Zeroed-In on Learning Measurement is
a quarterly newsletter devoted to learning and performance measurement and the
people and processes around it. Issues contains articles, benchmarks, case
studies, opinions and a list of upcoming industry events relating to learning
measurement, learning analytics, and strategic reporting inside and outside the
learning organization.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ More than a few of our customers are
navigating uncertain economic times these days. That said, we continue to
hear from customers about measurement successes they are having and how the
results of their efforts cut costs, increase efficiencies and help their L&D
units demonstrate tighter alignment with the business strategy. For instance, a Fortune 1000 customer of
ours tells us their top sales executive is using their CLO Dashboard to share
sales training and impact measures with their CEO. This C-level visibility
really boosts L&D’s internal reputation. On another note, our newest customer is
also our oldest customer. Five years ago when we released the first version of
CLO Dashboard, NCR and its CLO were among the first to adopt the technology, and
NCR has expanded their measurement focus over the years from tactical and
strategic L&D metrics to add many talent management and HR impact metrics.
In the past year NCR’s CLO has moved on to become CLO at one of the largest US
software companies. Upon finding six different LMSes across his new
employer’s operating units, he has adopted CLO Dashboard again to automate the
roll up of learning data so corporate reports can fully reflect all learning
initiatives and their impact. This automation will free up many hours of L&D
staff time that is currently spent manually aggregating data from the
disconnected LMS systems. If you’re already using CLO or LMS
Dashboard, let us know how they are working for you. If you’re being asked these
days to tighten up your operations, be in touch with us to learn how our
monitoring and management tools can be of assistance. How much are you spending on
manual data collection and reporting? We continue to be surprised that many
learning managers don’t seem to know! In fact, many don’t even realize the
significant amount of time and resources L&D puts into manual learning data
collection and custom report writing. According to a 2007 study of over
300 learning managers, over 50% in organizations with an LMS were using one or
more manual workaround methods to create and publish all the reports requested
of L&D by their stakeholders. Out of the box, most LMSes only
report activity at the transaction level and don’t roll up the data into
meaningful statistics. They also don’t report or correlate the ever
important business impact data. As a result, L&D finds
themselves having to write custom reports that pull together learning and
business data from all sources to see how effectively learning is being
delivered across the organization. Rarely can L&D fulfill the requests
from learning stakeholders for reports through an existing LMS standard report.
So to help managers see what
annualized cost and FTE are being expended in their organization, we’ve created
the Manual Reporting Cost Calculator. It requires only a few estimates of time
and average hourly wage rates to derive a dollar figure and FTE level for your
current manual reporting efforts. Please try it out and let us know what you
think! Access the Cost Calculator at http://www.getzeroedin.com/calculator.php
Industry consultant Josh Bersin
has recently released The Training Measurement Book: Best Practices, Proven
Methodologies and Practical Approaches. This is a fresh and insightful new work
on measurement that we recommend to all our Get Zeroed-In on Learning
Measurement readers. Based on years of research with
hundreds of organizations, the book provides an easy-to-follow, business-driven
approach to the ever elusive concept of measuring learning impact. The
book provides answers to why and how we should measure learning and describes
the pros and cons of using ROI as a measure of impact. The book examines nine
measurement areas that comprise Bersin’s model – The Impact Measurement
Framework – and details a seven-step training measurement process, identifying
best practices, tips, and techniques that make measuring impact easy. Appendices offer supplemental
material, including: case studies on how Ranstad measures on boarding and how HP
developed an integrated measurement approach; research on the state of
measurement today; tools you can use today to automate the Impact Measurement
Framework; and examples of learning measurement and training analytic system
specifications. If you are new to the learning
field, The Training Measurement Book gives you everything you need to start
measuring your initiatives. If you are many years into the measurement journey,
the book will motivate you to embed measurement as a de facto part of how your
training group operates. Bersin and Associates are
conducting a series of webinars that discuss the main findings of the book, with
the next one scheduled for early October. For webinar date and times or to
register for the next session, browse to http://www.bersin.com/News/Events.aspx.
By Sue Todd, President and CEO,
Corporate University Xchange Introduction: Talent Management
and Corporate Learning professionals need new ways to help quantify and track
the value of talent and knowledge in terms that are meaningful to business
professionals. Common training metrics – the Kirkpatrick model and Jack
Phillips ROI - evaluate the effectiveness of individual programs or
events. HR metrics tend to measure tactical activities related to hiring
and retaining employees. While these measures are important indicators of
how Talent, HR, and Learning leaders are running their own functions, they don’t
quite get to business value. Corporate University Xchange
(CorpU) developed a Talent Balanced Scorecard that consists of 20 new metrics
that align to Talent Management strategies. It also includes another 20
learning and development diagnostic measures that can help an organization
determine if its learning programs are hampering its talent strategy.
Profitability per employee is one of these metrics. What it
means: Profitability per employee is not a complex idea but I
first came across it in the book Mobilizing Minds by Lowell L. Bryan and Claudia
Joyce, two McKinsey consultants. Most organizations track sales or revenue
per employee as a ratio to understand productivity. It allows them to
compare themselves with peers to see if they are generating more or less revenue
with a given number of employees. When the ratio is moving upwards, they
know each person, on average, is becoming more productive. If the ratio is
trending downward, it’s obvious that the company is not operating efficiently,
and needs to eliminate jobs and still hit the same targets to be competitive.
Start-up companies use the ratio to determine if they are generating enough
business to support the staff they’ve hired. Bryan and Joyce found that
companies with higher numbers of thinking-intensive jobs grew profitability per
employee at a faster rate than those with a larger volume of labor-intensive
work. They expected to find that companies with 100,000 employees would
earn more per employee than those with 200,000 because they’d be easier to
manage. However, they found that some companies – no matter how large and
no matter what industry – were generating higher profits per person by
maximizing the value created through their thinking-intensive roles. Profitability per employee
differs from revenue per employee because it eliminates the impact of additional
capital investments. A company can add new stores and increase sales
headcount to grow revenue while destroying profitability. They can’t
improve profitability that way. It reflects people’s knowledge, creativity
and innovation – the intangibles that are driving higher value from a fixed set
of assets. How it's
measured: The formula for profitability per employee is a very
simple one: Net Income / Total Number of Employees. Net income is informally called
the bottom line because it is typically found on the last line of a company's
income statement. Net income = Revenue – Cost of
Goods Sold – Sales Discounts – Cost of Returned Goods – Expenses – Preferred
Stock Dividends Learn More: Check the CorpU
webinar schedule for upcoming web casts on talent and learning metrics and other
related topics at http://corpu.com/news/webinars/
2008 Fall CLO
Symposium Network with Zeroed-In president
and founder Chris Moore at the CLO Symposium: Measuring Success: Learning’s
Positive Impact on Business in late September in beautiful Coronado, CA.
To meet with Chris at the Symposium, email him at cmoore@getzeroedin.com 2008 Chicagoland Learning
Leaders Conference This year's conference theme will
be Business Transformation and Multi-Cultural Issues with Globalization and will
include a presentation by Accenture on their experiences using Zeroed-In’s CLO
Dashboard to increase efficiencies in their learning function. Elliott Masie’s Learning
2008
Join Elliott Masie, Zeroed-In,
and over 1000 of your learning colleagues at Learning 2008. Learning 2008
is designed by and for learning implementers. Let's embrace the future, while
being realistic about the difference between "hype" and effectiveness. • September 24-26, 2008 – CLO
Symposium –- Coronado, CA More details about these
events at: http://www.getzeroedin.com/events.php
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Get Zeroed-In on Learning Measurement
Issue 10
Summer 2008
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--
New Manual Reporting Cost Calculator estimates expenditures
-- Great new book
on learning measurement
-- Featured Measure: Profitability Per Employee
(PPE)
-- Meet Zeroed-In at upcoming industry events
From
the desk of Chris Moore
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
New
Manual Reporting Cost Calculator estimates
expenditures
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Great
new book on learning measurement
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Featured
Measure: Profitability Per Employee (PPE)
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Meet
Zeroed-In At upcoming industry events
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• October 26-29, 2008 – Elliott Masie’s Learning
2008 –- Orlando, FL
• November 7, 2008 – Chicagoland Learning Leaders
-- St. Charles, IL
Pertinent Articles and Resources
...
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•
Previous Get Zeroed-In on Learning
Measurement newsletters
• Getting
and keeping a seat at the table
• Seven key learning indicators your CEO
really needs to know
• Learning
from Key Learning Indicators
• Talent
Measurement: A Management Necessity
• CLO Dashboard - Performance scorecard
and dashboard for learning
Additional resources available at: http://www.getzeroedin.com/resources.php
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Contact: Chris
Moore, Zeroed-In
Technologies
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email:
cmoore@getzeroedin.com
phone:
410.242.6611
web: http://www.getzeroedin.com
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